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How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

By MiaFeb 26,2025

How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

Unconventional Inspiration: How a 15-Year-Old Meme Shaped Cyberpunk 2077's Quest Design

The creative process in game development often draws from surprising sources. A senior member of CD Projekt Red recently revealed a unique influence on Cyberpunk 2077's quest design: a meme, over 15 years old.

Paweł Sasko, Quest Director, explained his creative process:

"When crafting scripts and text, I use music—often instrumental or tracks with strong beats—to maintain focus. I've listened to 'Epic Sax Guy 10h' far more than I care to admit. It provides incredible concentration and mental clarity."

This seemingly random meme, while not explicitly detailed, profoundly impacted the team's narrative approach. It offered valuable insights into structuring compelling narratives, engaging players, and injecting humor even amidst the game's darker themes.

This anecdote underscores the importance of diverse inspiration in modern game design. By incorporating elements of internet culture, CD Projekt Red created a more relatable and authentic experience. This unconventional method contributed to the game's acclaim as a groundbreaking open-world RPG.

This approach reflects CD Projekt Red's commitment to blending superior storytelling with advanced technology. Their consistent innovation, while upholding core values, results in games that resonate deeply. The use of a long-forgotten meme exemplifies their willingness to explore unconventional ideas and think creatively.

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