Gossip Harbour: A Mobile Game's Unexpected Move to Alternative App Stores
You've likely seen its ads, even if you don't play it. Gossip Harbour, a merge and story puzzle game, is a surprising success story. Developer Microfun has reportedly earned over $10 million on Google Play alone. However, instead of focusing on further Google Play promotion, Microfun, in partnership with publisher Flexion, is venturing into "alternative app stores."
What are alternative app stores? Simply put, they're any app stores besides Google Play and the Apple App Store. Even stores like the Samsung Galaxy Store are dwarfed in comparison to these two giants.
The Allure of Alternative App Stores
The shift to alternative app stores is driven by increased profitability and a growing market. Recent legal challenges against Google and Apple are forcing a reevaluation of alternative app stores, leading to increased pressure to legitimize them. Companies like Huawei, with its AppGallery, are capitalizing on this with promotions and sales. Established games like Candy Crush Saga have already made the transition.
Microfun and Flexion are betting on the future growth of alternative app stores. Whether this strategy proves successful remains to be seen, but it highlights a significant shift in the mobile gaming landscape.
While we don't comment on game quality, if you're seeking top-tier puzzle games, explore our curated list of the 25 best puzzle games for iOS and Android.
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