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Trump's Tariffs on Video Games Would Cause 'Significant Harm' to 'Everyday Americans,' ESA Warns

By BellaFeb 26,2025

The Entertainment Software Association (ESA) urges the Trump administration to collaborate with the private sector to mitigate potential harm to the video game industry resulting from the president's controversial import tariffs.

In a statement to IGN, the ESA emphasized the need for dialogue with the private sector "to ensure continued economic growth within our industry." The statement highlighted the widespread popularity of video games in the U.S. and warned that tariffs on gaming devices and related products would negatively impact millions of Americans and the industry's substantial contribution to the U.S. economy. The ESA expressed its willingness to work with the administration and Congress to achieve this goal.

The ESA represents major video game companies, including Microsoft, Nintendo, Sony Interactive Entertainment, Square Enix, Ubisoft, Epic Games, and Electronic Arts.

Concerns exist that U.S. tariffs could increase the price of physical video game products. Photo by Phil Barker/Future Publishing via Getty Images.

President Trump recently signed an order imposing tariffs on Canada, China, and Mexico, prompting retaliatory tariffs from Canada and Mexico. China's Ministry of Commerce announced its intention to file a lawsuit with the World Trade Organization. While initially scheduled to take effect immediately, Trump temporarily suspended the tariffs on Mexico for one month following a conversation with the Mexican president.

Although the tariffs currently target Canada, China, and Mexico, President Trump has indicated that tariffs on the European Union are likely. Regarding the UK, he stated that the situation remains uncertain. He criticized both the UK and the EU, describing the EU's actions as "an atrocity." (Source: Reuters)

Industry analysts are assessing the potential impact of these tariffs. On X, David Gibson, senior analyst at MST Financial, suggested that while the China tariff might not significantly affect the Nintendo Switch 2 in the U.S., tariffs on Vietnam could alter the situation. He also noted that the PS5 could be more vulnerable, though Sony might increase non-China production to offset the impact.

Joost van Dreunen, author of the Super Joost newsletter, in a recent IGN interview, also discussed the potential impact of tariffs on the price of Nintendo's new console, suggesting that the broader economic climate, including potential tariff effects, could influence consumer demand.

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